M+J Builders had a wealth of experience in the building and construction trade, but
as a business they were still quite young. With branding already completed they
needed to take their company to the next level and have both the online
and offline the marketing materials to show off what they do.
The first task for Sitesmiths was to create a website that matched their current branding and marketing materials to create an online persona that reflected their business' identity. Sitesmiths used the already established blacks and orange palette with charcoal greys and modern fonts to create a sophisticated, serious and established feel.
The website was designed with the following considerations in mind:
Responsive: It needed to be easy-to-use on mobiles, tablets and desktops
Future-proof: The site needed to be updated with new projects continuously
Visually impressive: It needed to ooze style and show off their top notch construction
User friendly: The site needed to hand-hold inexperienced customers through the whole build process
Sitesmiths actively help their customers when it comes to advertising on Facebook by simply doing it for them! M+J Builders have an ongoing Facebook strategy that is implemented by Sitesmiths on a weekly basis, and helps them to send traffic to their new website whilst giving constant updates to their page-likers. This includes running promotions, creating posts and interacting with other pages on behalf of the client.
Brochures, Folders and Stationary
Sitesmiths were also commissioned to create an entire suite of printed materials to match the website design that we created. The style was black, charcoal and orange in glossy textures to tie in with the feel of the website.